Hi, I'm Joel

Nice to meet you

[Profile]

I’m a digital designer focused on product design and design systems, with over 11 years of experience crafting scalable solutions from end to end. With a human-centered approach, I’ve led the design of products from 0 to 1, built and evolved robust design systems, and helped shape brands from the ground up. I thrive in fast-paced, collaborative environments—especially when tackling complex challenges or navigating ambiguity to create impactful experiences.

[Experience]

[Experience]

[Experience]

[Experience]

[Experience]

Freelancing

2024–Present

Interactive Designer, UXP Systems (Amdocs)

2017–2023 • Toronto, ON

Product Designer, Achiga

2016–2017 • Toronto, ON

Designer, Achiga

2011–2016 • Toronto, ON

Designer, Ontrack Communications

2011 • Toronto, ON

Design Intern, Indusblue

2011 • Toronto, ON

  • Industries I've served

  • Identity & Access Management
    B2B Commerce
    Telecommunications
    Payments & Subscriptions
    Hospitality

  • Selected clients

  • Verizon
    AT&T Mexico
    Marriott
    Starwood Hotels & Resorts
    Design Hotels
    CTV

[Skills]

[Skills]

[Skills]

[Skills]

[Skills]

  • Capabilities

  • Digital Product Design
    Design Systems
    Mobile App Design

    Website Design
    UX/UI Design
    Visual Design
    Interaction Design
    Motion Design

    Information Architecture
    Data Visualizations
    Prototyping
    Brand Identity System
    Print Design
    Social Media Design

    HTML/CSS

  • Tools

  • Figma
    Framer
    Sketch
    Jitter

    Adobe InDesign
    Adobe Illustrator
    Adobe Photoshop
    Adobe After Effects
    Adobe XD

    Jira/Confluence
    Miro
    Notion
    Pencil/Paper